top of page
Long-Form Video
1. Overview
-
Brand: B2B company in the bulk material handling industry.
My Role: I handled all aspects of social media management for LinkedIn, YouTube, Instagram, Facebook, and X/Twitter.
2. Action
-
For this video, I collaborated with the sales and marketing team on the script but handled all filming, editing, and posting. This video also went through multiple rounds of approvals.
3. Results
-
I learned the importance of maintaining audience retention through clear structure and intentional pacing.
-
Additionally, I gained insight into how titles and thumbnails set viewer expectations and impact overall performance.
bottom of page