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Viral Video
1. Overview
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Brand: Music Brand
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My Role: TikTok Video Creator
2. Action
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With Blackpink's much awaited new album, management wanted to post engaging videos on TikTok.
3. Result
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By pairing a popular TikTok meme with a highly anticipated album release, I was able to create content that felt both familiar and timely to the target audience.
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This experience highlighted the importance of quick turnaround when working with trends as well as adapting trends to fit your content pillars.
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