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Turning a Long-form Video
into a Short-form Video
1. Overview
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Brand: Music Brand
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My Role: TikTok Video Creator
2. Action
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Using a long-form video from Genius, I picked out key topics and created a short-form video for Instagram Reels and TikTok.
3. Result
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I learned that strong storytelling is what hooks your audience and keeps them engaged.
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Structuring short-form videos and having a specific plotline helped retain audiences.

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